Raleigh | A new scratch-off lottery game starting Tuesday offers the chance to win up to $20,000 instantly and enter a special drawing that will award winners free pizza for a year.
In a first for the lottery industry, every $2 ticket for the new N.C. Education Lottery game features a bonus code that can be redeemed for a free Papa John’s menu item or discount.
Mike Smith, Papa John’s operations vice president, said the joint venture began as a result of the two groups sponsoring many of the same events in North Carolina, such as a Nascar race.
“We thought, ‘Why not work together on a game? This could be fun for everyone,’” Smith said.
The game begins with $3.7 million in cash prizes and free menu items and discounts from Papa Johns valued at $3 million. The odds of winning one of the game’s four $20,000 top prizes are 1 in 720,000 with 1 in 4.41 overall odds of winning a lottery prize.
By joining the lottery’s official players’ club at Lucke-Zone.com, members have the chance to enter a drawing that will award five lucky winners free pizza for a year. Fifteen more winners will get pizza parties.
A player can redeem a discount or free menu item found on a ticket – such as free pizza, chicken wings or bread sticks – by ordering from a North Carolina Papa John’s location online and entering the bonus code.