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SPS25: Emerald Studio Webinar Focuses On AI Content Tools, Tips – Demand Gen Report

As the 12th Annual Strategy & Planning Series (SPS) enters our last day, today’s webinars is focused on helping marketers who are planning for 2026 that are faced with creating a new hybrid workplace not based on location, but on the impact of artificial intelligence (AI) tools.
In these webinars, we are not feeding prompts into ChatGPT, but posing them to leading B2B marketing experts—sparking real conversations, fresh perspectives, and actionable insights that you can use to fuel your team’s B2B marketing success.
As AI continues to dominate headlines, this series will cut through the noise to examine its real impact on B2B marketing and operations. Here is the announced lineup for #SPS25:
AI is rewriting the marketing flight manual, opening up a universe of new possibilities for efficiency and personalization. But with every launch comes turbulence: shrinking click-through rates, growing data privacy concerns, and the rise of AI-generated search results are becoming increasingly common hurdles. To stay in orbit, B2B marketers need a content strategy built for this new frontier.
Join Emerald Studio’s crew of experts—Pamela Ravetier, Design Director; Tonya Cooper, Senior Content Strategist; and Alexis Carroll Cline, Studio Director—today for a dynamic webinar packed with practical strategies, actionable insights, and real-world examples you can apply to creating compelling human connections with interactive content; maximize ROI from AI tools; and optimize for AI search.
Most webinars about “planning” will hand you another template. Another funnel. Another marketing acronym. This is not the webinar Josh Baez of NetLine offered. In this session, Baez explored why marketing’s best-laid plans don’t live in frameworks, but in the mushy in-betweens. This webinar isn’t a talk about filling cells in a doc— it’s a call to reclaim the joy, the chaos, and the spark that make marketing worth doing in the first place.
B2B marketing is in the middle of a seismic shift. Teams aren’t struggling because they lack tools, they’re struggling because they can’t connect the dots between data, insights, and impact. The winners of 2026 will be those who start activating the intelligence they already have.
Demandbase’s Alicia Hale was joined by The Harris Poll’s Rob Jekielek  to reveal findings from Demandbase’s State of B2B Marketing report. Drawing from the perspectives of over 500 senior B2B decision makers, subjects they will explore will include why disconnected data is the silent killer of B2B momentum (and how to fix it) and where alignment between marketing, sales, and ops creates the biggest lift.
This session, led by Omnibound AI’s Al Lalani, walked attendees how they can evolve from an “AI-Aware” to “AI-Native” B2B Marketers— from learning no-code automation tools to orchestrating customer journeys with AI agents, you’ll discover how to build a marketing organization that captures signals, turns them into insights, actions, and measurable revenue impact.
The session focused on unifying fragmented B2B marketing context (calls, emails, CRM notes, market signals, and support tickets) so AI can deliver brand-safe, insight-driven outputs; designing simple AI agents and workflows using tools that even non-technical marketers can build; and establishing guardrails so AI boosts campaign velocity and personalization without sacrificing quality or trust.
These four SPS 2025 webinars are set to explore real-time adjustments to stay ahead in a rapidly shifting go-to-market environment, smarter demand generation tactics, the latest Martech trends and how to leverage them for growth.  Come be part of this highly engaged audience of B2B decision-makers planning their 2026 strategies to help you decode the future of marketing strategy.
Click here to sign up for the webinars today.
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Tagged with: #SPS25, 10 Tactical Steps to Become an AI-Native B2B Marketer, AI, Al Lalani, Alexis Carroll Cline, Alicia Hale, artificial intelligence, Building the Future of B2B Marketing with AI Automation & Alignment, Content in the Age of AI: Tools and Tips for Stellar Performance, Demandbase, Emerald Studio, Josh Baez, NetLine, Omnibound AI, Pamela Ravetier, Rob Jekielek, Strategy & Planning Series, Strategy Happens in the Margins: The Quiet Return of Curiosity Chaos and the Joy of Not Knowing What Comes Next, The Harris Poll, Tonya Cooper
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Why Is Pi Network’s (PI) Price Up by Double Digits Today? – CryptoPotato

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Although most of the cryptocurrency market is slightly in the red on a daily scale, as BTC slipped to $112,000 on Tuesday evening, Pi Network’s token is back on the offensive with another double-digit surge.
The asset has rebounded by more than 50% since the all-time low registered during the market-wide crash on October 10. Still, it remains 91% down from its all-time high on February 26.
In terms of why this substantial PI token surge is taking place today, the answer might lie outside the box. The official news channel of the Pi Network Core Team has only recycled information about the number of verified users, which was already reported days ago.
However, Cointelegraph posted about rumors that went live a few days ago, indicating that Pi Network has joined the ISO 20022 race alongside other reputable names such as Ripple and Stellar.
Although these speculations are not new, the publicity coming from a big news media could be the catalyst for today’s impressive surge that drove PI above $0.26 once again. Aside from a 16% pump today, the asset is also up by 30% weekly.
Nevertheless, the ever-vocal Pi Network community was quick to pick up the price rally and outlined some big predictions. Another X account dedicated to covering PI news with over 45,000 followers said the asset’s chart looks “exceptional and bullish” and compared it to a previous massive surge from SOL.
This chart looks exceptional and bullish.
This reminds me a lot of the Solana chart from 2020, when SOL was still trading at around $0.60
Pi Network’s smart contract feature is coming, and your dot (.) is changing everything😉#PiNetwork #Bitcoin #Ethereum #Solana #Binance pic.twitter.com/5u7ZATmgco
— Pi Network News Global 𝛑 (@PiNewsGlobal) October 29, 2025

Data from PiScan shows that the average daily number of tokens to be unlocked in the next month is around four million, which is not as high as the eight to nine million seen during the summer. As such, the selling pressure for the asset could be lower in the following 30 days, which might lead to a price stabilization.
Jordan got into crypto in 2016 by trading and investing. He began writing about blockchain technology in 2017 and now serves as CryptoPotato’s Assistant Editor-in-Chief. He has managed numerous crypto-related projects and is passionate about all things blockchain.
Information found on CryptoPotato is those of writers quoted. It does not represent the opinions of CryptoPotato on whether to buy, sell, or hold any investments. You are advised to conduct your own research before making any investment decisions. Use provided information at your own risk. Full disclaimer

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Why This Analyst Is More Bullish On XRP Over Ethereum For The Short-Term – TradingView

Technical analyst Charting Guy has shared a new perspective on the relationship between XRP and Ethereum, identifying a setup that he believes could lead to short-term XRP outperformance. 
His analysis, which was posted on the social media platform X, focuses on the XRP/ETH weekly chart, where he highlighted the formation of a bullish divergence that has not appeared since mid-2024. The development, he says, signals a constructive shift in momentum that will favor XRP’s price action over Ethereum for the next three months.
A Rare Weekly Bullish Divergence Favors XRP Over Ethereum
In his update, Charting Guy explained that the XRP/ETH weekly Relative Strength Index (RSI) was previously rejected but has now reversed into a bullish divergence. The RSI has turned upward from a low region, while the price closed at a lower low last week, which is a tell-tale sign of waning selling pressure and XRP building strength against Ethereum.
This green-marked divergence on the analyst’s XRP/ETH chart, which is shown below, mimics a setup that preceded another major swing in XRP’s favor. The yellow RSI moving average has also started to flatten, and this is another signal that momentum could be stabilizing before a breakout. 
The last time this same configuration occurred was in June 2024, just before XRP began a multi-month surge against Ethereum. Back then, the XRP/ETH pair rose from 0.00015 to as high as 0.0003 in August 2024, before retracing and then finally picking up again in November 2024.
The pattern outlined by the analyst shows XRP/ETH currently consolidating near the 0.00063 ratio level. This time, the setup looks equally compelling. The RSI’s upward curve points to market participation on the XRP side, while Ethereum’s relative momentum continues to slow. If the pattern repeats, it could mark the start of another short-term cycle of the token strength against ETH.
Short-Term Projection Favors XRP
As shown by the projection drawn in blue on the chart above, Charting Guy visualized a scenario where XRP climbs sharply relative to Ethereum. The projection uses the performance of the pair between July 2024 and March 2025 to predict the next move. From here, the projection places the XRP/ETH pair trading above 0.00015 by March 2026.
He concluded his analysis by stating, “I am VERY bullish on $XRP > $ETH the next 3 months.” His three-month forecast implies that XRP could regain a leadership position among major altcoins during the next quarter. If the token manages to outperform Ethereum as predicted, it will close the gap in their market cap.
At the time of writing, XRP is trading at $2.64 with a $158 billion market cap. Ethereum, on the other hand, is trading at $4,025 with a $486 billion market cap.
Select market data provided by ICE Data Services. Select reference data provided by FactSet. Copyright © 2025 FactSet Research Systems Inc.Copyright © 2025, American Bankers Association. CUSIP Database provided by FactSet Research Systems Inc. All rights reserved. SEC fillings and other documents provided by Quartr.© 2025 TradingView, Inc.

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